A good title is essential for any story or article. It can catch a reader’s interest, and serve as a marketing tool. Though it may get changed before publication, it’s important to choose the best title you can think of before submitting your work to an agent or editor. Here are a few suggestions to help when a good title doesn’t quickly come to mind:
- It should be easy to remember, but not too common or clichéd.
- Try using a metaphor or a phrase that hints at what happens.
- Use the name of a character or a place important to the story.
- Pick a word or phrase you might build upon and turn into a brand for future books. (Example: Janet Evanovich’s Stephanie Plum books—One for the Money, Two for the Dough, etc.)
- Consider a memorable line from the story.
- For nonfiction, make it something the reader will learn from reading the book or article. (How to Knit Socks; 10 Steps to a Happier Life, etc.)
Here are a couple of sites that go into more detail on choosing titles:
What’s the best title you’ve seen, and what do you like about it? How do you choose titles for your work?